Santiago Marquez has dedicated his career to championing the Latino community, ensuring individuals and families have access to the resources they need to thrive. As chief executive officer of the Latin American Association (LAA), he leads one of the most impactful nonprofit organizations in the region, providing services in economic empowerment, education immigration assistance and civic engagement. His leadership has driven significant expansion at LAA, strengthening its role as a pillar of support for Latinos across Georgia. Under his guidance, the organization has broadened its economic mobility initiatives, strengthened leadership development programs and built partnerships with businesses and government agencies. Marquez has played a key role in securing funding and forming a coalition of supporters who believe in community-driven solutions.
His vision has positioned LAA as a critical resource for Latinos navigating education, employment and immigration pathways. He recognizes that the workforce is rapidly changing, and preparing the Latino community for the jobs of tomorrow is a priority. Through LAA, he has launched programs aimed at equipping individuals with high-demand skills, from technology training to small business development. His emphasis on economic self-sufficiency has led to career coaching, mentorship and direct connections to employers seeking a diverse workforce. By staying ahead of market trends, he ensures the community is not just adapting but thriving in an evolving economy. Leading an organization of this magnitude requires continuous passion. For Marquez, that energy comes from witnessing the transformation of those served by LAA. Whether it’s a first-generation college student breaking barriers or an entrepreneur launching a business, he finds purpose in the tangible impact of the organization’s efforts. His ability to inspire both his team and the broader community has made him an influential figure in nonprofit leadership.
His recognition as a Second-Year Titan 100 Honoree is a reflection of his unwavering dedication to service and advocacy. Being part of this distinguished group of leaders has allowed him to exchange ideas, gain insights from other industries and elevate the conversation around the needs and contributions of the Latino community. Marquez views this platform as a means to amplify his mission, ensuring the voices he represents are heard at the highest levels. Beyond his executive role, he is actively involved in mentorship and civic engagement. He collaborates with emerging leaders, encouraging them to take on roles that drive systemic change. Through board memberships, public speaking and policy advocacy, he continues to push for initiatives that uplift communities and create lasting economic and social impact. Marquez’s leadership is a testament to what is possible when passion meets purpose. His vision for an empowered Latino community is becoming a reality, and through his dedication, the LAA continues to be a beacon of opportunity and support for those it serves.