Recognizing 100 CEOs & C-level Executives

Monica Hernandez

CEO

MAS Global

Location: Tampa Bay

Founded: 2013

Industry: Information Technology & Services

A sketch on a napkin became a roadmap for a company that helps the world’s biggest brands ship smarter software. Monica Hernandez, chief executive officer of MAS Global, built a premium digital engineering partner that pairs nearshore talent with U.S. leadership so outcomes arrive faster with less risk.

Hernandez spent the last three years turning intent into infrastructure. MAS Global deepened work with Fortune 500 clients including Johnson Controls, JPMorgan Chase and Dell while expanding delivery from Colombia to Argentina and Brazil to support scale and access specialized skill. The firm is now a trusted boutique partner to more than 20 Fortune 500 companies. A rebrand, refreshed messaging and a new website lined up behind a simple promise: Make transformation practical for enterprises that need speed without sacrificing control.

To meet demand for modern tooling, Hernandez launched MAS AI Lab. Pre-built accelerators like recommendation engines, AI agents for investment insights and talk-to-your-documents capabilities cut time, cost and risk when integrating AI. MAS Academy moved in parallel as an internal learning hub that blends technical depth with ethics, adaptability and business insight. The combination helps clients adopt new tech while growing teams that can lead in a new era.

Philanthropy sits inside the operating plan, not off to the side. Hernandez channels momentum into scholarships and free skills programs for women and Latinos, advancing a pledge to impact one million people through access to tech education. That commitment reflects her own path—born in Medellín then immigrating to the U.S., she learned to navigate two cultures and two languages while proving that business performance and community progress rise together.

The five-year vision is clear. Hernandez will position MAS Global among the most respected premium engineering partners in North America and Latin America with recognition from research firms like Gartner and Forrester. Vertical strength will deepen in manufacturing and finance. Delivery centers will expand across the region. The company will invest in platforms that make integration smoother, then consider a capital injection or strategic exit once the next growth stage is built on durable revenue and culture.

What sets Hernandez apart is the way she breaks through ceilings, then holds the door for others. She has grown MAS Global beyond the threshold that fewer than 2% of women-owned firms and fewer than 3% of Latino-owned firms reach, all while keeping purpose visible in daily work. Honors such as HITEC 100 and global recognition from WEConnect International sit alongside wins like Tampa Bay fast 50 and speaking invitations from NASDAQ to conferences in Colombia. A Titan 100 Honoree, she treats every stage as a platform to widen access.

The scoreboard reads like momentum with meaning—stronger Fortune 500 partnerships, expanded nearshore capability, AI products that cut complexity and a learning engine that prepares people for tomorrow’s jobs. Hernandez measures success in what clients ship and in who gets to participate in building it, which is exactly how a modern technology company should grow.

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