Kolby Hanley turned a childhood fascination into a game-changing business in the archery industry. What began as a passion for engineering and bowhunting evolved into ULTRAVIEW Archery Inc., a company that has revolutionized competitive archery equipment. From a humble basement startup to a powerhouse in precision optics and accessories, Hanley’s relentless pursuit of innovation has driven ULTRAVIEW Archery’s rapid ascent. Hanley’s vision for ULTRAVIEW Archery, as founder and chief executive officer, has never been about incremental improvements; it has always been about transformation.
His ability to blend technical expertise with an acute understanding of consumer needs has positioned the company as a leader in the market. Over the past three years, ULTRAVIEW Archery has experienced exponential growth, expanding its product lines and distribution while securing a dedicated customer base of professional and amateur archers alike. By fostering a team culture focused on problem-solving and creativity, he has built an environment where breakthroughs are the norm. The future of work within his company is defined by adaptability and an unwavering commitment to innovation.
Hanley ensures his workforce remains ahead of the curve by investing in cutting-edge technology and skill development programs. His leadership style encourages collaboration and a fearless pursuit of better performance, both in the field and in the company’s operations. With his guidance, ULTRAVIEW Archery is not just manufacturing products but shaping the future of archery itself. His passion is contagious, and he fuels it through an insatiable hunger for learning. If he could instantly master any skill, Hanley would choose piano—an art that embodies precision, discipline and emotional connection, much like archery itself. This ability to blend technical precision with artistic vision underscores his success in building a company that values craftsmanship and excellence. His commitment to refining the sport through continuous product enhancements and customer-driven designs further solidifies his leadership.
Hanley’s contributions to ULTRAVIEW Archery and the larger archery community have not gone unnoticed. He has secured multiple patents, launched industry-defining products and led his company to impressive revenue milestones. Of all his achievements, the one he is most proud of is creating a brand that stands for quality, performance and an unyielding commitment to innovation. His journey exemplifies what it means to be a Titan in the business world—a relentless drive to reshape an industry and elevate it to new heights. Recognized as a First-Year Titan 100 Honoree, his impact on the archery industry is profound, inspiring the next generation of innovators to redefine what’s possible.
