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Recognizing 100 CEOs & C-level Executives
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Robert Cordova

Chief Technology & Strategy Officer

Milwaukee Bucks

Location: Milwaukee, WI

Founded: Year 1968

Industry: Sport & Entertainment

Robert Cordova began his career as an electrical engineer before embarking on a journey with an early internet service provider startup. This venture paved his way to spearhead the founding of a dot-com enterprise before managing mobile technology operations at Sara Lee and then AT&T.

“These diverse and dynamic experience have collectively shaped my journey, culminating in my current position with the Milwaukee Bucks where I have flourished as the chief technology and strategy officer,” said Cordova.

The Milwaukee Bucks are dedicated to improving outcomes for underserved populations in Wisconsin by providing financial grants, developing innovative partnerships and supporting impactive ideas in education, health and wellness, economic and individual empowerment, civic engagement and criminal justice and law enforcement reform.

“My ongoing commitment lies in nurturing a championship culture within the Bucks’ ecosystem,” said Cordova. “This is achieved through a judicious utilization of technology, which drives innovation and enhances our workflows.”

Cordova believes in leveraging technology to propel the organization forward, specifically with the use of artificial intelligence that has emerged as a potent tool for fan and prospect engagement. “A significant aspect of our innovation strategy revolves around digital transformation, particularly in optimizing ticket sales and bundling,” said Cordova.

With a diverse background spanning numerous fields, Cordova possesses a unique ability to swiftly identify opportunities where technology can enact transformative change, said his staff. “What truly sets Robert apart is his unparalleled aptitude to translate vision into action,” they said. “Robert’s versatility and intuitive grasp of technology’s expansive landscape has granted him the prowess to lead with foresight and innovation.”

This is clear with his track record that includes achievements such as the 2019 Milwaukee CIO of the Year accolade. “I’ve had the incredible privilege of contributing to an enterprise that has not only reshaped our local landscape but has also left an indelible mark on how our beloved city is perceived on a global scale,” said Cordova. “It’s truly been an exhilarating journey, filled with transformative endeavors that have brought about a remarkable metamorphosis.”

Looking ahead, Cordova said he remains inspired by the possibilities for the organization. “Each day presents a new canvas upon which we can paint innovation, fortify connection and amplify our city’s resonance,” he said. “With unwavering determination, I am committed to nurturing the spirit of transformation that has propelled us thus far, and to continue weaving technology into the fabric of our city’s narrative, crafting a story that captures hearts and imaginations around the world.”

For his commitment to propelling the Milwaukee Bucks forward by embracing high-end technology solutions, Cordova has been named a Titan.

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